Free website audit for landscapers in Scottsdale, AZ
A free website audit checks whether your landscaping website is turning visitors into calls. Ours measures nine things on your site in about a minute. Below is what landscaping owners in Scottsdale most often lose jobs to online, and a checklist you can run yourself on your phone.
Is your website losing you landscaping jobs in Scottsdale?
The site never says what kind of landscaping you do
In Arizona, landscaping can mean a weekly maintenance route, irrigation repair, artificial turf or a full desert redesign. If your site does not say which, the wrong people call and the right ones leave.
Project photos with no story
A gallery of finished yards is good. The same yard before and after, with one line on what changed, is far more convincing.
Maintenance and one time projects share one form
Someone who wants a monthly service and someone who wants a new backyard need different questions. One generic form serves neither of them well.
No list of areas you cover
If the site never names the cities and neighborhoods you work in, people outside your route call, and people inside it are not sure you come to them.
A Google profile with no recent photos
Landscaping is visual. A profile whose newest photo is a year old looks like a business that stopped working.
Landscapers in Scottsdale: what is different here
Scottsdale has a lot of HOA communities, resort properties and higher end homes. Owners there often compare a few companies before they call, so photos, reviews and a clear explanation of the work carry real weight.
Scottsdale has many HOA communities and larger lots, so design projects and ongoing maintenance both matter. Show a few full yard transformations and say whether you work with HOA approval steps.
Phoenix area summers are hard on yards: irrigation problems show up fast in the heat, and monsoon storms bring down branches and wash out gravel. Fall is the main planting season in the low desert, and spring is busy with cleanups and redesigns.
The 30-second landscaping checklist
Open your website and your Google Business Profile on your phone and check each one.
- Your homepage says which kinds of landscaping you do
- At least three before and after projects with a line on each
- Maintenance and projects each have their own way to get in touch
- The cities and neighborhoods you cover are listed
- You added a new photo to your Google profile this month
- Your phone number is tap to call on a phone
What the free audit checks
- Whether your site loads over a secure HTTPS connection
- Whether the page is set up to fit a phone screen
- How fast your page responds
- Whether your page has a title tag
- Whether it has a meta description for search results
- Whether a contact form is on the page
- Whether reviews or testimonials appear on the page
- Whether analytics tracking is installed
- Whether your social profiles are linked
The audit looks at your website. Your Google Business Profile is not part of it, so use the checklist above for that.
Questions landscaping owners ask
Is the website audit really free?
Yes. There is no charge and no card. You enter your website address and business name, and the report shows on screen in about a minute.
What does the free audit check on a landscaping website?
Nine things a customer or Google notices: a secure HTTPS connection, whether the page fits a phone, how fast it responds, the title tag, the meta description, a contact form, reviews on the page, analytics, and links to your social profiles. It does not check your Google Business Profile; the checklist on this page covers that by hand.
How do I know if my website is losing me landscaping jobs in Scottsdale?
Search for your trade in Scottsdale on your phone and look at your site the way a customer would. If your number is not tap to call, your photos are not your own, or the quote form is long, you are likely losing calls to the next result.
What should a landscaping company put on its website?
What kind of landscaping you do, the areas you cover, real before and after projects, and a simple way to ask for maintenance or a quote. Those four answer most of what a homeowner wants to know before calling.
Should landscapers list the neighborhoods they serve?
Yes. Naming the cities and neighborhoods you work in helps customers see that you come to them, and gives Google a clear picture of your service area.